About
The last thing you say to someone shouldn't depend on luck.
iyawt stands for If You Are Watching This. It's the simplest way to record video messages that reach the right person only when you can't.
Why we exist
[Founder story: who started iyawt, the moment that made it necessary, and what the first message was. Two or three short paragraphs in the founder's own words. Owner to supply before launch.]
Most people mean to record something for the people they love. Almost nobody does, because the blank page is hard and the subject is harder. We built iyawt to remove both: a prompt to start with, a minute to talk, and a careful process that makes sure the message reaches the right person, at the right time, and never by mistake.
What we refuse to build
The decisions that shape the product more than any feature.
No fear, no countdowns
No urgency timers, no "what if" hooks, no red badges. The product is calm because the subject isn’t.
No selling your data
We collect only what delivery needs. No advertisers, no data brokers, no AI training on your messages. Ever.
No one deciding for you
Nobody at iyawt decides when a message is delivered. It runs on your check-ins and your trusted contact’s answers, with a waiting period you can stop with one tap.
No watching your videos
Staff don’t watch your messages. No one has routine access; the rare exceptions, like a legal requirement, need two people to approve and are logged.
No "forever" promises
We sell ten years, paid once, not eternity. And if iyawt ever closes, you’ll get 90 days’ notice, a full export, and the choice to send your messages early.
No family plans that blur who said what
Each person has their own account. Your messages are yours, in your own voice.
Press and partnerships
Writing about iyawt, or want to offer it to your clients or community? Get in touch. We answer every message ourselves.